In the article, we will talk about what business to open mall
and consider the most profitable and topical business ideas from minimum investment. The big advantage of working on the territory of the shopping complex is that there are always people here, someone purposefully came for shopping, others just walk around the beautiful center, and still others come to visit the cinema, restaurant, children's room or something else.
Shopping and entertainment complex (SEC)- this is a place of accumulation of a large number of potential customers and buyers, who, even in the process of a simple walk, can go to a store or salon. In order for the profitability of the business to be stable and high, a constant turnover of goods or customers is necessary, and by opening on the territory of the shopping and entertainment center, the entrepreneur has every opportunity to achieve this.
Open a business with minimal investment in a shopping center is also possible, you just need to carefully calculate the costs and benefits in the chosen line of business. To do this, you need a clear business plan, with all the nuances and details. Opening an enterprise in a shopping complex will not only attract more customers, but also take advantage of the following amenities:
o Centralized provision of communal and security support, this issue will be dealt with by the employees of the shopping complex;
o The ability to rent a trading floor of any size, starting from one meter;
o Independence of business success from seasonality and weather;
o The presence of impulsivity factor in many citizens who walk in the shopping center.
Due to various entertainment facilities, such as a skating rink or a cinema, which are in the shopping complex, the visitor stays in the shopping area much longer. As for the disadvantages of this type of work, this is a high rent, as well as a line of dependence between visitors and the image of the shopping center itself. In order to minimize costs, you should carefully analyze which business to open in a shopping center. There is always a way to save, invest less and get the same amount.
What kind of business to open in a shopping center?
1. Idea No. 1 - Opening a playroom for kids - a children's playroom in a shopping center
The children's playroom is called island in the mall, where there are animators, various toys and entertainment for children, and parents can leave their kids here while shopping. The organization of a playroom is much easier and simpler than opening private kindergartens or development centers, and the profit is almost the same. No need to look for teachers, spend money on obtaining a license - this allows you to implement a business with minimal investment. So, three hundred thousand rubles will be enough to open a thirty-meter children's room, in which about twenty kids can stay every day. This amount will include payment for repairs, purchase of equipment, registration of a business and salaries of employees, as well as rental costs. The average monthly expense is fifty thousand, but the profitability is one hundred thousand rubles, therefore, it will be possible to receive net profit fifty thousand.
If we talk about a larger area, for example, a seventy-meter room, then such a children's playroom in a shopping center will be able to serve seventy children daily. It will take a million to implement such an idea, and the monthly expense will be at least eighty thousand, but on the other hand, the profitability indicators will increase to two hundred and fifty thousand. A children's business in shopping centers brings a good income, but an entrepreneur should understand all the regulations before starting to develop it: this and sanitary norms, and safety equipment, and much more.
In order for the children's playroom in the shopping center to start operating, you will have to follow five consecutive steps:
o Register your business with the tax authorities as individual entrepreneur or limited liability companies, and experts advise giving preference to the first option. So it will be possible to choose a preferential tax regime, and, in principle, save the cost of registration;
o Select OKVED codes, 92.7 is best;
o Register with a pension fund, as well as with some extra-budgetary organizations;
o Purchase cash register equipment, or replace it with strict report forms, which will be registered by employees of the tax department;
o Obtain approval from Rospotrebnadzor and the fire inspectorate to use the premises as a playroom.
To to begin children's business in shopping centers, the following equipment is required: a children's labyrinth with an area of twenty meters and a cost of two hundred thousand rubles, a workplace for an animator - ten thousand rubles, lockers for things - several sections, eight hundred rubles each. This is the minimum equipment needed to start, and from the profit it will be possible to expand its equipment, add new items and toys.
When hiring workers, it is necessary to select those who know how to communicate with kids and are not afraid of responsibility for children. The duties of the employee include monitoring the safety of equipment, order in the room, compliance with the requirements for guests. Workers work through shifts, so you have to find two people.
Organization of business in a shopping center is based on the following principles:
o The work schedule is from nine to nine, and the payment for an hour's stay in the children's room is no more than one hundred and twenty rubles on a weekday, and no more than one hundred and eighty rubles on a weekend. If the baby has not reached the age of three, then parents can go with him for free, but to accompany older children, you will have to pay a few tens of rubles.
o The child is in the room for four hours and no more, and the visitor is obliged to pick up the baby after this period, according to the rules of the playroom.
o Children are accepted into the room only if their parents present their passports, and only after the information is entered in a special ledger.
o It is forbidden to work with sick, unhealthy children, otherwise the presence of sick visitors may negatively affect the reputation of the room, and parents will not take their babies to where they can become infected.
o Weekday maximum number customers fall in the evening, so to attract guests in the morning, you can offer various loyal conditions.
o This is a business idea with minimal investment, which is seasonally dependent - there are always fewer customers in summer than in the cold season.
o For business development, experts advise organizing festive events, opening a creative circle, creating a cafeteria for kids, and so on.
2. Idea number 2 - manicure island in the mall
Now in almost every shopping center you can find one or even several racks. express manicure. This suggests that a business idea with minimal investment brings a good profit, and we will talk further about how to properly organize such a business.
In order to, it is enough to have the status of an individual entrepreneur, but when organizing a whole network of studios, it will be much more profitable to use a limited liability company. When choosing a territory in a shopping complex, it is better to give preference to one that is not far from busy alleys and passages, but at the same time, the place should not be noisy. As for the area, ten meters is enough to organize an express manicure, and three specialists can work on it at the same time. You will have to pay at least twelve thousand rubles for rent, the price may vary depending on the region, the district location of the complex, and other nuances that affect real estate prices.
On sale there are special kits for nail bars of this type, which cost from two hundred to two hundred and fifty thousand, they include all the basic equipment. You should not choose a cheaper kit, as this may affect appearance studios, and an unattractive appearance will repel customers. In order to nail bar in the mall not lost, and was noticeable to customers from afar, it is necessary to decorate it in bright, original colors, but at the same time, the studio must fit into the interior of the shopping center itself.
Another fifty thousand rubles will be needed to buy high-quality material for work, and it is desirable that all products be produced by one company. It is important to look not so much at the popularity of the manufacturer as at the quality indicators and product reviews, because one low-quality manicure can forever ruin the reputation of the studio.
Each studio must have a name, and express manicure- not an exception. Psychologists say that a well-chosen name plays a big role in the perception of consumers of each outlet. Another fifty thousand will be needed for advertising expenses, printing calendars, banners, flyers and so on. The remuneration of employees is formed on a percentage basis, the more work done - the greater the salary, and the amount of the salary itself is very modest. The average monthly attendance of a nail bar is two hundred customers, but at least six hundred thousand rubles will have to be invested in this business with minimal investment.
3. Idea number 3 - selling watches in the mall
Some mistakenly believe that popularity wrist watch decreased sharply since the advent of mobile phones, although in fact the situation is the opposite - the demand for watches has grown many times over last years. This is due to the fact that they are more of an accessory, a luxury item when it comes to expensive mechanisms, and an indicator of the status of their owner. That is why, organizing a business in a shopping center selling watches is very actual idea, because the demand function in this area is distinguished by its stability.
The assortment should be chosen taking into account the preferences of the most diverse segments of the population - wealthy citizens, the middle class, pensioners and children, young people and respectable businessmen. It is not particularly profitable for a business to sell models that cost less than five thousand rubles, and there are a lot of competitors in the field of inexpensive accessories, which cannot be said about the luxury watch market. But the difference is also felt in the amount of investments, it is one thing to buy a batch of watches with an average price category, and the other is to fill the showcase swiss watches prestigious manufacturers.
It is necessary to register a watch store, if the status of an individual enterprise is chosen, then it will be easier and cheaper to register, but for official representatives large companies, as well as for their distributors, it is often important to deal only with legal entities. The registration procedure will cost about twenty thousand rubles, and will take about a month. code value OKVED - 47.77.
You should pick up an island in a shopping center, located in a passing place, near prestigious boutiques and places of large concentrations of consumers. The store should be located so that it does not coexist with other similar outlets, even if there are already those in the mall, you need to look for a place in another wing of the building, or on another floor. Minimum area store - ten meters, but to increase the comfort of customers and expand the range, you will need big square, for example, a twenty-meter store.
Need to purchase cash register, furniture, a computer, several racks and showcases, as well as spending money on repair and design work, which requires at least one hundred thousand rubles. You should separately work on the sign - it should interest the buyer, cause a desire to go to the store. The minimum rent for the store is twenty thousand a month. As for employees, you can limit yourself to one person who will work as a consultant and salesperson, and from time to time the businessman himself can replace him, for the duration of the weekend or time off. It is important that the employee understands the goods, and can give a complete answer to the client's question, and can also help with the replacement of straps, cleaning mechanisms and other small jobs. Set wages should be from twenty thousand and above.
You will have to spend about fifty thousand to create and promote your online store. After that, delivery issues should be resolved: select several courier and transport companies who will be able to transport orders quickly and efficiently. Another expense item is the initial purchase of watches, if we are talking about Swiss products, then we can talk about amounts of several million. Speaking of average price segment, then several hundred thousand rubles will be enough to provide a decent assortment.
4. Idea number 4 - selling chocolate figurines in a shopping center
Everyone loves chocolate - from young to old, and they buy various chocolate products both as gifts, and for the table, and just to treat themselves and loved ones. The sale of chocolate figurines in a shopping center will surely find many regular customers, because this is a relatively new business idea with minimal investment, the profitability of which directly depends on the entrepreneur's imagination. In order to get started, you will need to create chocolate masterpieces and sell them at a branded outlet. For implementation, one hall is enough, divided into a production and frontal zone.
An entrepreneur can conduct business in two ways - either by working in a full cycle, from brewing chocolate to selling to a client, or by purchasing raw materials from suppliers. As for the goods themselves, preference should be given to:
o Themed souvenir figurines;
o Unusual figured sweets;
o Exclusive forms;
o Chocolate portraits.
Both a corporate client and ordinary customers who visit a chocolate store can act as a customer. A corporate client can be an organization that orders chocolate logos for the holiday, a hotel that buys sets of figured sweets for its guests, and so on. You can sell products not only in your own store, but also on small islands in the shopping center, as well as in the online store and through wholesale supply for individual clients.
The sale of chocolate figurines in a shopping center has a number of features:
o Business related to holiday themed infrastructure;
o All products must be certified;
o A whole chocolate empire can grow from one island in a shopping mall, which will cooperate with a confectionery factory, workshop, and produce its products on a stream;
o The store specializes exclusively in chocolate products;
o Adjacent areas may be offered franchised work;
o One outlet may offer several types of goods, for example, exotic varieties chocolate, traditional and experimental.
In order to start such a business, you will need to follow the following steps in sequence:
o Select premises and workers for the production and sale of chocolate products;
o Purchase raw materials, consumables, equipment, develop an assortment, create designer packaging and think over a pricing policy;
o Obtain all necessary certificates and licenses, register a trademark;
o Set up a point of sale and an online store, develop and launch advertising campaign;
o Conclude agreements on the supply and sale of finished products to confectionery and large shopping centers;
o Start manufacturing process and deal directly with the opening of the trading platform.
Benefits this business are great prospects, aesthetics and high demand, size, and lack of dependence on other market participants. But there is also negative sides, which include dependence on seasonality, experience and skills of production workers, the need for large start-up investments, as well as a high level of sanitary responsibility. The sale of chocolate figurines in a shopping center will require a capital investment of one million and four hundred thousand rubles, and this is not counting the monthly expense, which is rent, wages, the cost of raw materials and packaging materials, advertising and transportation costs, and organizational costs. In total, it turns out not almost four hundred thousand.
As for the equipment, it will be more economical to buy used equipment, even it will have to spend about a million. As for the profitability of this business, they are very encouraging. The approximate number of sales is eighty products per day, depending on the traffic, therefore, almost two and a half thousand chocolate works can be sold per month, and each of them costs an average of three hundred rubles, with a cost price of twenty-eight rubles. That is, the margin is nine hundred and fifty percent, it is difficult to find a business with such a level of profit. In a month, you can earn more than seven hundred thousand, and the business will pay off six months later.
A modern shopping center through the eyes of customers is not only a place for shopping, but often also an area for a joint family vacation. A wide variety of shops and boutiques are adjacent here to cafes and food courts, cinema halls and children's game rooms, photo studios and video attractions. Where else, if not in a shopping and entertainment complex, can you get such an extensive base of potential customers?
Not every novice entrepreneur can afford to rent a place in a shopping center to open his own business: the cost of renting such premises is sometimes too high. This is compensated by a large flow of potential buyers, suggesting a good turnover. But in order to turn potential customers into real ones, you should choose a suitable business idea and conduct an active advertising campaign. We will talk about this and what else needs to be done to start a business in a shopping center.
How to start a business in a shopping center
Before you open a retail outlet or a service business in a shopping center, you first need to decide whether it will be an independent project or. If you want to start your own business from scratch, be prepared for the fact that you yourself have to learn the basics of entrepreneurship, develop a business plan, search for suppliers, train staff, etc. But at the same time, all your profits received as a result of entrepreneurial activities, will remain with you.
A franchise, on the other hand, involves opening and running a business according to a ready-made model using proven and already working technologies. And this applies to everything: planning, marketing, logistics, personnel policy, etc. For a franchise, you will have to pay a lump-sum fee to enter a large network and regularly deduct a percentage of the proceeds (or profit) to the trademark owner (franchisor). Most retail outlets operating in large shopping centers are franchisees (buyers of well-known franchises).
Paperwork
Regardless of whether you open your own company or purchase a franchise, renting a point in a shopping center will become possible only when you have documents confirming the legality of the occupation entrepreneurial activity.
To work in the field of law, you will need to go through the state registration procedure in structural unit tax service. You can apply for the status of an individual entrepreneur (IP) or register a legal entity. The most common form of legal entity today is a limited liability company (LLC).
If you decide to form an LLC, check out how it happens. Everything about what documents are needed, where to apply and how to avoid possible problems.
By registering at tax office you will receive a certificate. Based on this document, you will be able to conclude a lease agreement with representatives of the shopping center. You may also be asked for the details of your company's current account, since the rent is usually transferred by bank transfer. Therefore, it is advisable to immediately (or LLC) in one of the banks.
Having dealt with the legal side of the issue, let's talk about what you can open in the mall and consider some interesting ideas.
Shopping Mall Business Ideas
The sphere of trade for small businesses is one of the most attractive. To open your own business, you do not need to purchase expensive equipment and hire a large number of employees. It is enough to find good reliable suppliers, establish supply chains and make good advertising.
Sale of loose tea
You can open it in a shopping center if you have about 300,000 rubles to start. Investments are necessary for the formation of a commodity stock, the purchase and installation of commercial equipment (showcases, racks). To implement such a project, it is not necessary to rent a separate room, you can make an island-type point of sale. You will only need about 12-14 square meters. m.
Operating costs include rent, salaries (requires 2 salespeople), and taxes. Sell better varieties middle price range. The assortment must include at least 40 varieties of black, 30 varieties of green and 20 varieties of herbal tea. The trade margin for tea is usually 100%. The return on initial investment is achieved on average in 7-8 months.
Implementation of devices for vaping
Sale of electronic cigarettes and accessories for vaping. Given the growing interest in such products people who smoke who want to get rid of a bad habit, this business can become very successful, especially if there is no such point of sale on the territory of the shopping center.
Today you can find offers to open a franchise of an electronic cigarette store. The cost of such transactions is an average of 300,000 rubles. (lump contribution). However, in addition to this amount, the entrepreneur will need to allocate about the same amount of money to start the business (equipment, decoration of the premises, inventory, etc.).
Can be removed trading place in the mall to open children's clothing and/or footwear store. However, it should be noted that this area is highly competitive, which you can beat either with a loyal pricing policy or unique offer, or a well-known brand. In the latter case, this refers to the purchase of a franchise.
For example, a company known as Choupette, which sells clothing for children aged 0-14, is offering a partnership with a lump sum of $2,600 and a recommended investment of $50,000, including the purchase of the first batch. dollars. There is no royalty in this offer, the declared payback period is 6-12 months. Clothing of this brand is in good demand among wealthy parents, so when proper organization all business processes can become successful.
More modest in terms of start-up costs an option is offered by the Russian company-manufacturer of children's knitwear "Ivashka". There is no lump-sum fee for joining the network, as well as royalties. A mandatory requirement of the franchisor is the availability of the start-up capital necessary to open a store, as well as the availability of premises ranging from 30 to 50 square meters. m. The range includes clothes for children and teenagers in the middle price category. The trade margin is 40% on average. The return on investment is achieved in 14-18 months of work.
In this material:
Starting your own business requires a lot of effort and a well-developed business plan: a business center, a training center, a real estate agency - all this requires not only investments, but also certain knowledge. This is not an entertainment area, but a serious business sector, where you need to carefully study each stage of creation before launching a new business.
The main purpose of the business center is to make a profit and provide legal entities with comfortable office space for rent.
Target audience - individual entrepreneurs and legal entities— heads of firms who need office space.
The business center provides so-called B2B services, that is, in this place, all activities take place at the business level, while not offering services to end consumers.
All business centers are divided into classes A, B, C and D. Class A - these are buildings located in city centers in an area with the most developed infrastructure, all premises are equipped with the necessary telecommunications, office equipment, professional engineering systems. Centers with a high class have an increased rental rate per 1 sq.m. Class D - the cheapest space for offices with the old network of engineering and technical support; buildings are located on the outskirts or away from the city center. In most cases, class D business center buildings do not meet international standards.
Business center services
First of all, it is worth determining what services the entrepreneur is going to provide to partners and clients. The primary service that interests a potential investor is the provision of ready-made space for an office. Basically, the success of a business center is based on several criteria:
- proper location of the building - in the city center or near it;
- there is a convenient transport interchange nearby;
- sufficient area for parking;
- wide infrastructure in the area of the building;
- availability of high quality ventilation system and communications;
- standard trim and modern design premises for the opportunity to work in them or remake them for a new one;
- the mandatory presence of a security system and other methods to ensure the safety of the building.
As additional conditions for attracting the target audience, a separate mini-cafe or restaurant for employees of offices located in the business center, a separate reception for receiving guests and receiving correspondence can be placed in the building.
Premises for a business center
The building and its location are the main components that an entrepreneur must take care of in developing a project before starting a business. He can make any decisions in relation to the architecture and layout of the building, depending on his taste preferences. The unusual exterior of the house can attract individual entrepreneurs with unusual business ideas. If a businessman intends to attract representatives of the construction industry, industrial production, and consumer services, then he should focus on classical architecture.
The center building should have free planning zones for office space, a VIP class conference hall, recreation, service, Catering. Office space should be of different types, sizes and layouts to provide choice to potential tenants. Office space - from 15 to 45 sq.m. The average ceiling height is 3.5 m. Windows must be modern and of high quality, preferably with tinted glass. Every room should have good sound insulation.
The engineering, technical and security support of the building should include the following:
- modern fire safety system, video surveillance;
- high-quality systems of electricity, heat and water supply;
- sewer systems;
- air conditioning and ventilation systems;
- high-quality digital communications and the Internet;
- 24-hour security service, availability automatic system emergency connection.
In addition to this, it should be noted that if the building is multi-storey, the presence of elevators and escalators is mandatory. In addition, every building with multiple offices should always have a receptionist.
Financial calculations and payback period
To open the first business center, it is enough to purchase a small building, which has been converted into a non-residential fund. It should have at least 3-4 separate premises that can be rented out to investors. Conditions for calculations that are included in the business plan: class B business center; total area for rent in a two-story building, not including bathrooms and households. premises - 900 sq.m, the cost of 1 sq.m for tenants - 2000 rubles per month. In this case, the financial indicators will be as follows:
- construction of the building, including the implementation of engineering systems - 17,000,000 rubles. one-time;
- development of a design project and interior decoration - 2,000,000 rubles. one-time;
- purchase of equipment, plumbing, furniture - 1,200,000 rubles. one-time;
- payment of utility bills of the management company - 300,000 rubles. monthly;
- installation of fire and security equipment - 320,000 rubles. one-time;
- marketing costs for finding investors in the first 2-3 months - 190,000 rubles, in the next - 80,000 rubles. monthly;
- wages for 11 employees, including maintenance and management personnel - 430,000 rubles. monthly.
The total financial expenses for the opening of the business center will amount to 21.44 million rubles. Monthly costs for maintenance of the building will amount to 810 thousand rubles, and the net profit with the condition that the entrepreneur has found enough customers to rent the entire building - 1.8 million. However, the first period after the opening of the center, part of the area will be empty, but they will have to be serviced.
Taking into account the incomplete loading of the rented premises and the gradual attraction of investors within 3-4 months, the payback period of investments will be from 15 months.
On the initial stage it is worth focusing on improving the quality of tenant service, improving the internal infrastructure. To increase financial security with the proceeds, an entrepreneur can open his own office, salon or store in his own business center, that is, open a new business.
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The services of copy centers are still in demand and are very popular. This happens through the use professional equipment, which is aimed at fast and high-quality results. At the same time, the cost of printing text is much lower than on a home printer, which periodically needs to be refilled and paper needs to be bought for it. contact copy center also necessary if you want to print color photographs and images. Rarely does anyone have the necessary equipment at home.
Business specifics
Copy center refers to special Customer Service, which provides services to the public in copying and printing any kind of documents in different formats.
Usually clients become government agencies for various purposes, including higher and secondary educational institutions. At the same time, students often require services not only for printing information on paper, but also for scanning, copying, binding of term papers and theses.
Based on this, good copy center must provide the population the following types services:
- Copying of all types, sizes and formats.
- Lamination of important papers and documents. This is done so that over time the information is not lost and always remains in a readable and legible form.
- Printing documents. Moreover, it can be black and white documents or papers with color inserts. That is, various diagrams, tables that may be needed for the correct design of term papers, theses, as well as laboratory assignments.
- Making business cards. This process is not particularly difficult and will not take much time. But business cards cannot be printed on cheap and low-quality paper, so many customers turn to copy centers for such services, where there is always the right paper. Here, employees know how to use the necessary graphic editors with which you can quickly create good business cards.
- Printing photos. This should not be a priority for a copy center, but having such a service will greatly help expand client base. Not every person can afford to install a printer with a color cartridge at home, since refilling it and buying photo paper is a very expensive pleasure.
- Printing of booklets, books and manuals. It is much more profitable to perform such a service in a copy center than in a large and professional printing house, in which it is very expensive to reconfigure all the equipment for the sake of a small print run.
- Manufacture of binding of term papers and theses. Without this, the student will not be allowed to defend his scientific work.
In copy centers, in addition to basic services, you can also provide additional services that will also generate income for small businesses. These include selling CDs. different formats, flash drives with various volumes memory, small stationery.
The more diverse services will be provided in the copy center, the higher the chance that customers will not only return here, but also bring other people with them.
Premises, location, target audience
To open a copy center from scratch, first of all, you need to right choose a place for its organization. It should take into account all the features of the target audience that will visit it.
Usually these are students of nearby schools and lyceums, higher or secondary educational institutions. In addition, teachers, teachers, medical staff become clients of the center. Also, all those people who need services for copying, printing documents, photographs and color images become customers.
Therefore, a copy center business plan should begin with choosing the right place to operate. It is best if it is located in close proximity to:
- higher and secondary educational institutions;
- communal organizations;
- medical institutions;
- large residential areas.
The location of your copier should be easily accessible. It is best if it is located in a place where there is a large flow of people in any direction.
It is very important to know how to organize a copy center so that after visiting it, people have only positive emotions. It should be properly organized and include:
- customer service room - 20 sq.m;
- storage room - 4 sq.m;
- a room for storing equipment - 15 sq.m;
- utility room;
- bathroom.
The best option would be a room with an area of 20-45 sq.m, which is located on the ground floor, for example, of a university, business center or shopping complex.
Necessary equipment
The organization of a copy center implies the purchase necessary equipment. But before you do this, you need to clearly define the services that you will provide at the beginning of your development. After the business pays for itself and attracts a sufficiently large number of customers, you can expand the list of services. Therefore, the mandatory equipment for the full functioning of the copy center are:
- Laser.
- Jet.
The first is much more expensive. But its further maintenance is much cheaper than that of inkjet models.
If there is a restriction in financial plan, then for the first time you can purchase 3 in 1 multifunctional equipment. That is, in one device there will immediately be a printer, copier and scanner. But over time, there will be more customers and you will have to provide several at the same time various services. Therefore, the 3 in 1 device can only be used for a short period of time.
In addition to the purchase of basic devices for the provision of various services, it is necessary to purchase additional equipment for the copy center. It includes:
- copier for A3 paper size in black and white;
- color copier;
- device for binding documents;
- laminating equipment;
- risograph.
The wider the range of services of the copy center, the more modern equipment should be present in it. You can not let the client go to another place for the necessary service. Therefore, over time, it will be necessary to install equipment for photo printing, making postcards and booklets. In addition to stationary devices, it is necessary to install on Personal Computer or laptop special licensed programs for design and graphics.
To make customers and employees feel comfortable and cozy in the copy center, you also need to take care of purchasing tables, chairs, cabinets and various shelves.
Business registration
The activity of a copy center is not subject to licensing. That is, to start work, you need to obtain a certificate from the Federal Tax Service and conduct business as an individual entrepreneur. The expense will be 2,000 rubles. Additional documents for this type of activity are not required.
Advertising
In order for a copy center to make a profit, it must be properly advertised. This will help attract a large number of new customers. correct and efficient advertising consists of the following activities:
- Signage and outdoor advertising, which will be located near the copy center to indicate it to the flow of people passing by. It should be bright and colorful, but not irritating people.
- Flyers and business cards. They can be distributed among students, pupils, employees of nearby organizations, as well as customers who have already contacted the copy center. People will be able to transfer information about the copy center to their friends, relatives and acquaintances.
- Announcements on the Internet. Today it is very popular and effective to promote your business through social media, specialized sites and forums.
Also, in the process, you can create your own website. So people can get all the up-to-date information about the services and the cost of them via the Internet at any convenient time.
Investments, costs and profitability
To know how much it will cost to open a copy center, you need to determine the prices for the services provided. They should not be higher than those of competitors, as potential customers can simply make a choice in their favor.
If 1 employee works in a copy center, then he must carry out his work with the following intensity:
- printing and copying in black and white format - 800-900 sheets per day;
- printing and copying in color format - 170-200 sheets per day;
- printing photos - 200-220 pieces per day;
- scanning - 80-90 sheets.
You will not be able to start working until you have a business plan with calculations for your copy center. If the norm is met, in 20-22 working days, the monthly revenue should be from 240,000 to 270,000 rubles in Moscow, 180,000 - 200,000 rubles in other regions.
In addition to revenue, it is imperative to take into account the costs that the copy center will incur in the first year of operation. These must include:
- rent;
- staff salaries;
- cost of equipment.
Based on this, total amount expenses per year in Moscow will be from 2.5 to 2.7 million rubles, in the regions - 1.8-2 million rubles.
Comparing all the figures, we can conclude that the profitability in the first year of operation will be from 15 to 16%. After the payback period has passed, a copy center in Moscow will increase this figure by 1-2%, a regional firm - by 3-4%.
To achieve such results, you need to have not only the most expensive and modern equipment, but also to properly serve each customer. Without exception, all employees must be polite and attentive, try to provide any type of service with the highest quality so that the client is completely satisfied with the work done.
Copycenter will be a great opportunity to earn a high level of income. In order for it to bring maximum profit, you need to take care of right organized work, quality materials and equipment, as well as to hire friendly and honest employees to work.
In order to attract a large number of new customers who may become permanent in the future, it is necessary to responsibly approach the advertising of your enterprise. If you draw up a business plan correctly, then in the shortest possible time your business will begin to make a profit.
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