The most creative business cards. Beautiful and best business cards

Good business card design is a rarity in Russia. If only because the culture of business cards in our country is a relatively new concept. In the USSR, business cards were banned. Business cards were used only by diplomats and government officials, directly busy with work with foreign companies. Business cards are now ubiquitous. There are a lot of technologies for making business cards.

Really cool business cards!

Double-sided, with embossing, gilding, die-cutting, rhinestones... We don't see all kinds of business cards. Our compatriots often think that the more expensive the business card, the more beautiful it is. Our collection includes business cards made of openwork metal, leather, and velvet. From stone and tracing paper, from obsidian and bookbinding cardboard.

I remember that the days of crimson jackets are over) But cool business cards are still found. The cost of one copy of such a business card can reach several thousand rubles. The production price does not scare such customers. But rarely, one of them is willing to pay for a good design of a classic business card on white cardboard.

Designer business cards

Designer business cards are rarely gold and never stone) As a rule, these are business cards on paper, and as a rule, on good paper. The design of such a 2014 business card often speaks about the profession of the owner no less than the text on the business card. Best Tool designer in the case of a business card is typography. Complex font solutions, word play, kerning and leading.

At the heart of the design of a good business card there is always some basic idea, a clear idea. The more original this idea, the more interesting design. Here you can’t do just an illustration from a photo bank; an expensive photo session is not needed for a business card. You need fantasy, you need imagination.

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From this article you will learn

• What are the most beautiful business cards to remember for a long time
• How to make beautiful business cards in three counts
• Which to choose beautiful background for business cards
• What a beautiful font for business cards
• What paper to print them on

If you consider yourself businesslike and successful, you cannot do without original and beautiful business cards. AT modern world white rectangles with a primitive font are no longer relevant. Your potential customers should pay attention to your business card, and therefore it should stand out from the rest of the copies.

Who needs beautiful business cards and why?

Which of the corners of the business card should be folded over when handing it to the porter, butler or footman to make it clear that you want to visit the owner of the estate in order to find out about his well-being? You do not know? Imagine that just a few decades ago, such a gesture was a sign of intelligence, and the ability to use all the subtleties of presenting a business card was as indispensable in secular society as knowledge of French and ballroom etiquette. Then beautiful business cards were a very important element of communication in aristocratic circles, and the rules for their use were as complex and voluminous as the etiquette of behavior at the table. The concept of "business card" in those days was on a par with the concepts of "title", "rank", "estate", "wealth" and so on. Moreover, beautiful business cards were an integral part of printing art, which had its own canons, prohibitions and special copies, recognized as masterpieces. Unfortunately, over time, business cards began to lose their "status". And people who tried to revive the old traditions were based only on unreliable historical and literary facts. Recall the work of Alexei Tolstoy "The Adventures of Nevzorov": main character wants to leave behind his rootless past so strongly that, having received the rank, he immediately orders himself best business cards with a short inscription - "Nevzorov. Graph". The first entrepreneurs were content with the mere presence of a business card, but over time this was not enough, because the number of customers and their wishes became more and more bizarre with the growing popularity of these products and the modernization of printing equipment. For many people, the rule is still the most important: the more expensive and beautiful the business card, the more effective it is.

Today, there are two approaches to printing business cards. The first approach pursues the goal of functionality, the second - image, respectability. The production of beautiful business cards is not only acquiring new trends, but also becoming an independent professional industry.

As already mentioned, in the first approach, the main task is functionality. It is very popular in Western countries, where practicality prevails. It is not without reason that the term “business card” is translated into English as “businesscard” (literally, “business card”). This "card" is an integral attribute of the company's employees, whose task is to contact the clients and partners of the company. Business cards can often be seen with an ordinary office employee, a hairdresser and even a cleaner. But the heads of departments most often do not need them, because they do not have to work directly with the client - only to control the activities of their subordinates.

In the second approach, the main task is to prove that there are practically no boundaries for the owner of a business card. The more original, intricate and beautiful the business card, the more visible its high cost and the complexity of the printing process, the more prestigious. And the fact that, for example, foil stamping on plastic is quite laborious for the manufacturer, the customer often does not care. The main thing for him is exclusivity. The text content of such a business card is also not particularly important, because it will be used mainly for visits (according to the dictionary of Vladimir Dahl, a visit is “a visit, visiting friends without need”).

The best business cards in the world that will be remembered for a long time

Strangely enough, there is competition in the printing of beautiful business cards: firms struggle to create a flawless first impression of the company with a potential client. Yes, the popularity of online advertising is growing rapidly, but business cards are not inferior here. A great option is business cards that will help promote your brand, emphasize corporate identity. Here are some photos of beautiful business cards of this direction for a good example:

ChefBurger

A true example of beauty colors, which inspires notes of home comfort, mother's cooking. All this is combined with humor, expressed in the image of a burger, which, as it were, “says”: “Hey, friend, do not rush to eat me! I'll be nice to you!"

REACTOR BusinessCard: Sales Manager

Unusual, isn't it? Such an original and beautiful business card is a pleasure to brag about! For sales managers, for example, this is great option.

GreenBuilder'sDepot

Simple yet very Beautiful design GreenBuildersDepot business cards. Agree: they "speak" not only about the company itself, but also about the area of ​​its activities. Worthy!

An example of a good business card from creative designers in Pittsburgh: ActualSizeCreative.

Victor Dorobantu

Quite a remarkable business card with original design of contact information.

BlackSuit business card: strict style

Strict and business card. She not only attracts attention, but also "speaks" about the respectability of the owner. An example of one of best designs business cards business style for a prestigious company.

FifthFloorGallery: original realtor business card

The tree is very original material for printing business cards. This can take note, for example, realtors or heads of construction companies.

orderin.ca

Very unusual and beautiful design of business cards. I really want to try this product!

BrigadaCreativa: business cards for a creative studio

Spanish business card design studio. Just one business card can tell the whole company.

HairMake-UpArtist

This business card was made by StudioKudos and designed for stylist YukaSuzuki. The idea is that from the "hair" on the business card you can create different hairstyles.

TheBombayBakery: coffee shop business card idea

Edible business cards are a great option for food companies. They are made every ten days and delivered to the nearest stores and supermarkets.

These business cards belong to the interior design studio. Retro style dominates here: discreet and interesting!

CuttingEdge

"Dangerous" and beautiful design of business cards. Be careful!

Built-to-Spec

Business cards that can transform from a primitive rectangle into an elegant pistol.

CaseyCausey

Very beautiful business card made by mymetalbusinesscard.com from metal for a repair shop musical instruments.

Whiskey

Strict, elegant, "male" business card. Nothing extra!

SNAP - John Doe

Designers from Kaixergroup designed this business card for a master photographer. Look at what is printed on the business card: "You look great", "There are always 2 people in each image: the photographer and the viewer." A very lucky move!

Beautiful business card design by DesignCrumbs. Everyone will want to "play" with this business card by putting it to their face. Funny!

TAM Cargo

A business card that clearly demonstrates the direction of the company. Original and comfortable. Bravo!

NathanJones is a popular photographer who owns these very memorable and beautiful business cards.

CafeJava: creative coffee to go business cards

Creative Java coffee drinks business cards. It attracts both originality and good quality business cards, and harmonious combination design and font. Great example of how to make the best business card for your coffee shop!

ChrisFisher

Popular radio host Chris Fisher commissioned these business cards to be printed. These business cards prove once again: everything ingenious is simple!

PianoRepair

Another example of a good transformer business card from RikJansen.

DaraBlakeley

Beautiful pictures for business cards are not only various prints, they can also be the creations of a photographer or an artist who orders business cards to be printed. Stylish and tasteful!

JoshCanHelp: retro business card

Original business card from FreshImpression. Do not forget that classic is always in fashion, and retro style is one of the best solutions! This is how the most beautiful business cards are obtained.

snowcat

"Gambling" business card with an elegant design. It is immediately obvious: it was made by professionals in a good printing house.

CarolineMyers

A simple yet original business card by DolcePress for interior designer Caroline Myers.

DDQ Design

Extremely entertaining, very beautiful 3D business cards made by DdqDesign.

BlackNapkin

A beautiful business card for everyone. It was made by PlasmaDesign specifically for the BlackNapkin culinary section. This business card is not just a plastic rectangle, it is a whole dinner set! Please note that the spoon, knife and fork can be separated from the business card and used, for example, on a trip. Amazing!

AlteroyDesign

The main thing in this business card is a visual demonstration creativity its designer (Alteroy).

How to make a beautiful business card

1. Make a beautiful business card online. If you want to make a beautiful business card online, then you have chosen the easiest way, which does not require large financial resources and the presence of special software packages on your computer. On the Internet, you can quickly and effortlessly find many different designers for modeling business cards. What is the best business card designer? Choose only for you. Almost all websites of online designers have catalogs of beautiful business card templates, which are replenished with the development of the resource. Users can make the layout themselves. At their disposal are high-quality photo stocks (photo materials), huge selection different fonts, a whole arsenal of typical adjustment components. You can easily download beautiful templates business cards, choose the one you like and give it to the printing house on order. Any printing house will undertake the printing of your chosen business cards. But, nevertheless, do not forget to read the rules of the site before you start developing the layout. Even though the production of the template is free, downloading it is usually charged. cash. Don't waste your time and effort.
2. Beautiful and stylish business cards in Word. Many users of this program do not even realize that it is quite possible to create beautiful business card templates in it. In addition, there are ready-made layouts in MSWord that beginners in this business can use. Finding business card layouts is extremely easy: File - Create - Business Cards. The choice is small and, one might say, of the same type. But it's already something. If you want to create an exclusive beautiful business card, you can design it yourself in the same program, spending several hours on it.
3. Beautiful business card in Photoshop. Take advantage professional program Adobe Photoshop. If you are not a beginner and know how to correctly use this constructor, you will definitely get an unusual and original business card template. However, do not forget that it will take quite a lot of time and effort to master such programs at the proper level and create a really worthwhile and beautiful business card.
4. Create a beautiful custom business card. If you are thinking about how best to make a business card, then this is the wisest option. Ordering printed products is really the most best way solution to this problem. The main advantages are high quality results, fast production times and reasonable cost. You can order anything your heart desires: from ordinary and inexpensive business cards to designer copies, beautiful business cards top level. Trust the professionals in their field, you will not regret it! Specialists will control all stages of business card production: from the development of a template to the delivery of the finished print run to the customer. The best printing presses and great experience specialists in working with the most complex programs significantly reduce the time of production. The SlovoDelo company works both with the printing of layouts created independently, and with the printing of design copies. A highly qualified team of designers will take note of all your comments and help you decide which business cards are best suited. With our help, you can create really worthwhile and beautiful business cards that will be effective and attractive. Moreover, the production of postcards, booklets, flyers, posters, leaflets, banners, mugs, announcements and other printed products - all this is done by the SlovoDelo company.

Examples of beautiful business cards from SlovoDelo:

Business cards and the best prices for them

*The cost of offset printing of business cards is indicated in rubles per print run. You can find out the specific price from the number managers: +7 495 207-75-77 .

When your business card attracts the eye, when it is pleasant to take it in your hands, when the font is readable, and the information is simple and understandable, you can easily count on the attention of potential customers. The main thing here is originality and recognition!

Competent and beautiful design of business cards first of all forms interest among their recipients, causes a positive attitude. Remember: it is unacceptable to have typos or errors on the business card. First of all, be sure to check the text of your business card for literacy and accuracy. Do not rush to place an order at the printing house. In addition, business cards must be protected from external influences, and therefore, in no case take the habit of throwing them into a bag or package without a special case, business card holder or packaging. This is fraught with scuffs on the surface of the specimens, frayed and dirty edges.

1. The most important part of a business card is your name.. Try to somehow highlight it from the general text: bold or unusual font, italics, etc. Moreover, pay attention to the letter spacing: make sure that it does not allow characters to merge.
2. Please indicate your position and occupation if needed. When you need to advertise the company's activities and demonstrate your success and respectability to a potential client, this item is mandatory.
3. Information on the business card. A beautiful business card is not overloaded in design and information, it is a harmony of text content and appearance. Information should be short and clear. Describe the direction of the company, indicate its most popular services and list some of the most significant contacts.
4. Use both sides of a business card. On the back of a beautiful business card there is always either a list of the company's goods and services, or a wise statement by some philosopher, or the company's motto.
5. Leave free space on the business card. Leave space for notes or any other necessary data that may come with the rapid growth of your company.
6. Use no more than two types of font(other than the one used in trademark). Otherwise, it can reduce the readability of the text, interfere with its perception, and sometimes cause irritation in the client. A large set of fonts does not speak of originality and professionalism. The font on beautiful business cards is always simple and elegant.
7. Make sure the text is aligned strictly with the rulers, and also does not cross safe fields. The text can simply "cut off". To prevent this from happening, it is recommended to use indents when designing a business card.
8. Try experimenting with color and shape. These elements are able to make a “candy” out of a business card. Select best color business cards, suitable for you and your company, and make sure that everything is correctly and beautifully combined.
9. When choosing a material, view several samples. Paper thickness and weight vary. Choose a dense material that will look expensive and presentable. Take note of the design paper, which will make your beautiful business card exclusive.

How to make a beautiful business card

1. Pictures on a bright background. Saturated colors always attract the eye. Bright, beautiful business cards are the best option for people of creative professions (artists, photographers, designers). On the back of a business card, you can place your most good work to demonstrate your professionalism. Such a business card, among other things, can be included in your portfolio. Order multiple different options and invite the potential client to choose the copy he likes. Success and memorability are guaranteed.
2. Usage color solutions . Stripes, rectangles, various complex geometric figures, you can choose any pattern, because it is not so important. How best to make a business card is up to you. Contrasting business cards "grab" potential customers with their design, bright and rich colors.
3. minimal design. Choose the best business card color and go for minimalism: if you get creative with the design, then solid color design nothing will be inferior to saturation. It is worth considering that your brand logo can be placed on the front side of the business card, and important contact details (name, aphorism, company motto, etc.) can be placed on the back.
4. Embossing(letterpress effect). Embossing creates convex and concave images on the surface of business cards. A beautiful embossed business card will always stand out from the rest and have an individual texture. The best option here is a solid color design, which will help to focus on the embossing, which will give the business card elegance and originality.
5. Adding QR codes.QR-code is a practical way to encode data, recognizable with the help of modern gadgets. The code contains the website address, resume or online portfolio. Highly convenient solution for business cards! The main thing here is to know the capabilities of your potential customers and be sure that this tool will be in demand in your area.
6. Font design is gradually gaining popularity. A beautiful business card is a competent combination of font and design, and therefore it is often quite difficult to find the right set of fonts. However, it is definitely worth it!
7. Transparent business cards: new idea . This is a completely new trend in modern marketing. Transparent business cards are made of plastic, they are durable, relevant and much more effective than paper "colleagues".
8. Black and white. Classic is a guarantee beautiful design business cards. it perfect solution for business people (lawyers, businessmen, economists and so on). The design is simple and elegant, because black and white never goes out of style, which also applies to business cards.
9. unusual shapes . As a rule, such business cards have an original form and are design masterpieces. Their production will require more investment material resources. However, do not forget: a beautiful business card is not “bells and whistles”, but simplicity and convenience. A business card should be convenient and pleasant to carry with you, otherwise it will be easier to just throw it away.

What font to choose for business cards

Here is a selection of fonts. Each of them can be downloaded on the Internet for free. Beautiful Cyrillic and Latin fonts can be used when designing business cards, postcards, flyers, documents, and so on.

1 Pacifico

2. Pagkrati

3.AndantinoScript

4.BadScript

5. Dolphins

How to choose a beautiful business card background

Much of creating a beautiful business card depends on the choice of background color. And he, in turn, predetermines the perception of the advertised products by the potential client. Here, undoubtedly, a rational approach plays an important role, and not your tastes. The background color should either match or be combined with the color scheme of the brand logo, emphasize it.

Color is the most important element advertising campaigns. This has gone so far that in some Western countries there are even certain restrictions on the use of color. It has been proven that blue, yellow and red colors are most suitable for advertising. It is customary to decorate interior items in black and golden hues, essential goods - in red.

Each shade in its own way affects human perception:

Red business card background awakens energy and activity. Amorous, elegant, emotional people, as a rule, opt for it, because it is a symbol of love and passion. Red color is able to push a person to any act, add self-confidence, a decisive attitude. In addition, it is the most conspicuous color. It is usually used to advertise quick-choice products. And beautiful business cards made in red are a sign of charm, style, and a desire to act quickly and accurately.

Red is used in any area of ​​advertising (for example, it is a symbol of speed in the automotive industry, a symbol of passion and love in cosmetic and perfumery salons, and also acts as an appetite stimulant in the restaurant industry). Beautiful business cards with a red background are suitable for car dealerships, flower shops, restaurants and cafes.

orange business card background. A mixture of yellow and red colors awakens a surge of energy, quickens the heartbeat, positively tunes in to new beginnings, while maintaining a sense of inner harmony. A long time ago, this color was considered a symbol of health, creation, understanding. This color does not "scream" about luxury, and therefore is always used when selling expensive goods and services.

Orange is one of best colors for business cards. It is great for advertising various medicines, children's products, as well as all products related to information technology.

Yellow business card background. The ease and lightness of this color gives rise to a festive mood, interest in the surrounding world and one's own activity. Gold, sun, inspiration, something high - all this we associate with this bright, rich, warm, "living" color. Behind the joyful and cheerful mood lies some danger, which personifies yellow. It is not surprising that it is used in the manufacture of warning signs: it remains in human memory longer than any other color. Cheerful and emotional people, as a rule, prefer it.

Beautiful business cards made in this color become more intelligent and technologically advanced. The sphere of construction is the main area of ​​application of yellow shades.

Business cards background green personifies spring mood, nature, the world of all living things. He is able to reduce the emotional stress of a person, calm him down. Psychologists have proven that it is the green color that is an excellent solution for the background, as well as use in the field of medicine. Agree: the red inscription “we will cure you painlessly” will cause suspicion in a person due to the association of red with blood. Green color best suited for this type of writing.

Beautiful business cards made in this color are most often used in advertising. medical clinics, pharmacies, health centers, sanatoriums, natural products, natural materials, banks.

Blue colour business cards background recognized as one of the best colors for promotional business cards. It combines the ability to relax a person and motivate him to take decisive action. Blue color focuses on the main thing and does not allow you to waste yourself on trifles. The blue element on the business card is able to attract attention without annoying the person.

Beautiful business cards made in this color are suitable for laid-back, melancholic people. Most often, it is used when advertising products that have several variations, freedom of choice, and freedom, as you know, is associated with flight, sky, dreams. And that's why he's perfect for advertising. travel companies, drinking water, airlines.

blue business card background affects the subtle sensuality of a person, is associated with something high. It symbolizes friendly warmth, spiritual kinship, world peace, clear skies and total harmony. In the subconscious, it connects us with the Universe, with something majestic, global, but at the same time soft and favorable.

Beautiful business cards made in this color are able to touch the most intimate human feelings. This is a great solution for perfume advertising, hygiene products, cosmetics. In addition, the blue color is suitable for online business development.

Purple business cards background- this is a mystery, idleness, elegance and aesthetics, luxury and wealth. Proven to push creative person to achieve the goal. No wonder creative people love him so much. Violet color is often used to advertise the creative potential of the author, the creativity of the service, the originality of the product. Shades of this color bring a sense of mystery, elegance, sensuality. It reflects a mixture of red and blue, impulsive desire and cautious receptivity.

Beautiful business cards made in this color are usually used by creative people: artists, photographers, writers, designers.

Brown color business cards background associated in our minds with coffee drinks and wooden products. It is associated with comfort, strength, reliability, luxury, wisdom, health, nature (earth, trees). It attracts the trust of people, creating a feeling hearth, comfort and strength of spirit.

Beautiful business cards made in this color are great for various coffee shops, antique shops, men's haberdashery and accessories, dietary products.

Pink color business cards background- "feminine", gentle, romantic color, also able to soothe and relax. Experts say that this color makes a person calmer and softer.

Beautiful business cards made in this color are usually very popular when advertising goods and services for the beautiful half of humanity.

Black business card background- this is the personification of elegance, sophistication, luxury, mystery. It can act as a "frame" for other color schemes, because it contrasts with them, making them stand out even more. But note: this color categorically does not combine with voluminous text in a small font, since, one might say, it “presses” on perception.

Beautiful business cards made in this color are used to advertise cars, alcohol, musical instruments and various equipment.

White business card background is a symbol of sincerity, purity and noble beginnings and is usually used as a background, creating a neutral perception. It is suitable when it is necessary to clearly and clearly communicate this or that information to the client. White color practically does not cause emotions, and therefore is used in exceptional cases.

Beautiful business cards made in this color are usually used in advertising children's institutions, wedding salons, medical equipment, museums, attractions, religious movements, bedroom, bathroom or toilet furniture, cleaning companies and so on.

The best business cards - business cards on good paper

Design, printing method and quality, printing material (mostly paper) are all elements of any worthwhile and beautiful business card. There are so many types of paper for printing that a beginner may well get confused.

Describing each type of this material is an extremely difficult task. There are hundreds of types of paper that differ in quality, color, density, thickness, and so on. Density is a special criterion. It can be different: from thin, short-lived business cards to the best cardboard business cards. The density and strength of the material affects the life of the business card. And this is one of the main characteristics of this printing product. It is recommended to use a material whose density starts from 200 g/m2. Business cards with a lower density look simple and undignified. The best option is a material density of 250 g / m2 and above.

The good quality of the business card also depends on the surface of the material. Plain coated smooth paper, textured paper, paper for embossing and punching, tachkaver - these types depend on the surface of the material. Now in more detail about each of them.

White coated paper

The most popular material for printing business cards. Thanks to the perfectly white surface of the material, the drawing and text are even and clear, the color scheme is saturated. The paper weight is about 300 g/m2. The paper is heavy, great for both ordinary classic business cards and beautiful designer business cards. Its cost is the lowest.

Textured paper "linen"

Not inferior in popularity to coated paper. Density here can be different (recommended: 260 gr/m2). Paper, thanks to perpendicular grooves, looks like a genuine linen material. However, the grooves prevent the paint from laying down smoothly and evenly, and therefore the use of thin or small fonts is undesirable here. The richer the color scheme, the better.

Metallic surface paper

High-quality material with a "metal" surface. A wide range of color solutions. Please note that when printing White color blends into the background. And therefore it is recommended to use saturated, maximum bright colors. If you want to make a fill on a beautiful business card, be prepared for the appearance of some "bald spots" that arise due to the texture of the paper. The material looks like metal product, and therefore light reflections are often reflected on it in the photo.

Paper tachkaver (touchecover)

A high-quality material with an unusual surface, which is treated with latex coating on both sides, which gives the paper one interesting feature: it is cool, silky, it is pleasant to feel in the hands. On the other hand, it is very durable and does not undergo abrasion. This is an excellent option for printing all types of printing products, especially expensive and beautiful business cards.

Which business card is better to make - it's up to you! In this article, we tried to talk about the best and most beautiful business cards, various designs their developments and materials for their printing. We hope that illustrative examples SlovoDelo company and helpful tips sure to push you to original ideas to print your business cards!

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A business card is an integral part of the image of any entrepreneur. This is not only an advertisement for your goods and services, but also the face of the company, so the manufacture of this business tool should be approached with all responsibility, and we will help you with this.

A business card is not an advertising booklet

This should be remembered by every person who is going to make their own cards for employees of their company or for themselves personally. Pay attention to what format the future business card will be. Examples of sizes are varied, but it is worth choosing the standard 5 by 9 centimeters. This will be quite enough to place important information, not to "blow up the brain" of the future client with unnecessary trifles, and to place the card in the most compact wallet.

Information should be minimal. Laconic and informative, that is, the phone number and address of the company, what you do, the name and surname of the employee, position. All. You should not cram information about all your products and services, list the names of employees, and even more so cram a map to your office. Most of these overloaded business cards end up in the nearest trash can, not having time to warm up in the hand of a future client.

Variety of languages

One wrong decision can completely ruin a business card. Examples of incorrect business cards are entering information on them in different languages. If you decide to attract clients from other countries or you have business partners in different countries, then do not spare money for the production of a batch of cards for foreigners.

By printing on the same business card in different languages, you will ruin the reputation of the company and will be known as greedy people. In business, this should not be allowed to flourish, and not to fill up the whole thing with the wrong "face of the company."

Rainbow of colors

Not so long ago, business cards were more fashionable if they had many colors in their graphics. The fact is that even 10 years ago, the use of a color printer was an indicator of status. Now this method is not relevant, and the era of minimalism has come. She touched everything, including cards with information about the enterprise.

Just looking at the examples of business cards (photo below) with the wrong choice of colors, you want to close your eyes, because it seems that you are holding not business information, but a dancing gypsy camp. Few people want to cooperate with a company whose business cards have no meaning and taste.

Remember the three rules of an elegant card: minimalism, conciseness, informativeness. This also applies to the colors chosen for decoration. Use your company's range of colors (if any), make sure that all tones are compatible. Business cards whose design examples are correct have no more than three or four colors that are in perfect harmony with each other.

Also, the font color should be business - black. You cannot write on each line with a new shade, even if you offer to buy paints.

How to arrange elements?

Business cards, whose design examples are admirable, differ in the arrangement of all elements.

To make the card really work, order several types of printed business cards, the only way you can determine their shortcomings. Take the phone in one hand, and an informative "piece of paper" in the other, then swap them. If in any case the contacts were closed with a finger, then change the arrangement of the elements.

The company logo should be placed in upper corner, or you can completely abandon it so as not to clutter up the information view.

Business card materials

A business card does not have to be exclusively cardboard. Examples of materials for manufacturing: leather, wood, plastic, rubber, exotic base and others. It all depends on your imagination. But keep in mind: the raw materials for making cards must correspond to the direction of your company. It will be unethical to hand out business cards made from animal skin when you are raising funds for the rescue. rare species animals.

Business card companies offer a plethora of typography options: embroidery, burning, and simple inking information. In order for the base of the card to harmonize with the method of applying letters and numbers to it, think carefully when choosing one or another design proposal.

Example of the right business card: professional production

In order not to be considered a goon and a person who does not respect business partners, never make business cards yourself. It is clear that everyone is chasing savings, but it should not concern the reputation of the company.

Now in all offices there are printers for color printing, and you might think that it is possible to make cards yourself. If you not professional designer, then do not undertake to create, print, and even more so cut out business cards with scissors. This is poor quality, possible bad taste, incorrect design. As a result, we saved two rubles, and lost a million, losing customers. Order business cards from professionals.

business card holder

If you think that allocating money for the purchase of a card holder for storing cards is a waste of money, then you are greatly mistaken. Would you personally like it if you received a business card from the person who took it out of the back pocket of his trousers? It seems that not very much. First, it's unethical. Secondly, the card will be in a terrible state.

During the day, a person can sit down several times. Thus, business cards are wrinkled and overwritten, losing their entire appearance. Jacket pockets are also not able to save original view cards, so it’s worth buying a business card holder to store them. It will not only keep the "face of the company" intact, but also emphasize the style of a business person.

The business card, the design examples of which we have provided you, should become a business tool for attracting customers and partners, so do not spare money for its production!

A business card is not just a way to contact you, but also a kind of indicator of your image and style. Correct design business cards will help you make new useful contacts and conclude profitable contracts. Below you can see examples of business cards.

How to make a business card?

Designing a business card is worth paying attention to Special attention, because the attitude of business partners towards you directly depends on how well and correctly it will be done. A business card should not only contain your contact details, but also emphasize your status.

An original designed business card with a well-thought-out concept will surely be remembered by partners and clients, and will form a pleasant impression of your person. See examples of business cards later in the article.

Before you go to a business card company, you should read this article so that you do not get another banal and gray business card. It is better to carefully approach the choice of design and material for business cards. You can take note of the design examples.

Rules for the design and types of business cards

A business card is a rectangular card, traditionally made of cardboard, standard size it is 90 x 50 cm. The following data must be present on it.

1. Name and surname.
2. Contact phone number.
3. E-mail address.
4. If the business card is corporate, then the presence of the company name and its logo is mandatory.

All business cards are divided into personal and business. At negotiations and working meetings, a business card is used. Examples of their design are presented below. The requirements for them are stricter.

1. The position of the owner of the business card must be indicated.
2. It is desirable to indicate the address of the owner, this is a sign of good taste.
3. If the business card is corporate, it must contain the address of the company, the field of activity and the address of the site. A good addition to such a business card will be a list of services provided.

Personal business cards are made in accordance with the wishes of the owner and can be absolutely any design and execution. They are presented in an informal setting during an acquaintance.

Classic business cards are made of thick cardboard, which is left matte or laminated. Now plastic cards are popular - they are more durable and look more attractive.

The material used for business cards can be quite unusual. There are business cards made of wood, metal or genuine leather. They will help you stand out with your individuality and originality.

Design secrets

The correct design of a business card can put the necessary information in the head of the person who studies it. The first and last names are best highlighted in bold, easy to read fonts.

If you want to place not only text, but also an image on a business card, then the text should be placed on the right and the picture on the left. So the information is better absorbed and remembered.

The style of business card design should be chosen based on its purpose. If this is a business card, then it is better to focus on the classic design, conservative elements and strict colors.

If you are a person of a creative profession, then bright colors, non-standard shapes and materials, original images can be used in a business card. Such a business card will be a continuation of your creative personality. Similar example business card photo below demonstrates clearly.

Don't use too much small font when designing a business card, make sure that it is readable even for a person with poor eyesight.

An interesting solution would be to create a business card with a 3D effect. An embossed card or a more original business card can be created. You see examples below.

The style of a business card should be harmonious. Do not use incompatible colors and fonts. Integrity should convey your business card. Examples can be seen in the article.

Get creative!

To be remembered, you can create a business card non-standard shape. It is not very practical in application, but the goal - to be different from the rest - will definitely be achieved. Any person will be surprised by such a non-standard business card. You will find examples in this section.

You can choose a business card from those presented in the article or create your own unique design. A high-quality business card will set you apart from the rest, help you make useful contacts and conclude profitable contracts.

The right business card is an integral part of business reputation

I am sure that each of you, since you have landed on this site, is going to become an entrepreneur, have your own business, earn good money and establish business connections. Perhaps some are already successfully doing this, but this article will be of interest to you. Today we will talk about business cards. Yes, yes, about ordinary paper business cards that can briefly tell you who you are, what you do, what field of activity you represent.
A business card is an essential part of any business. Whatever you do: providing consulting services, creating and developing websites, selling goods, you definitely need a business card that will become the face of the company. Many experts note that a business card is the simplest, but at the same time very efficient business a tool with which you can convey information about yourself and your business potential clients and partners.

Many entrepreneurs ignore this business tool, believing that business cards are not effective, that it is extra spending that they have long outlived themselves. But, as practice shows, a properly designed business card can be many times more effective than a big board in the city center. Don't believe? I will not convince you, and it is unlikely that this will work. I'll just say one thing, that in my experience I felt how several thousand correctly made business cards can attract more than a hundred customers, most of whom will make an order. Of course, making a business card is only part of the overall success. You still need to be able to work with them, but this is a topic for a completely different article. Today we will tell you about 10 signs of a correct and effective business card.

10 signs of the right business card

1. Pay special attention to the text
You have all seen business cards - this is a rectangle measuring 5 by 9 centimeters. The most common mistake many entrepreneurs make is that they want to put too much information on this small piece of paper. Remember, a business card is not an advertising booklet, and you should not try to fit everything there. Personally, I had to hold such business cards in my hands, on which photos of products were placed, a map of directions to the office, small description companies, addresses, phone numbers, names of employees. It looked terrible, and, to be honest, I didn’t want to look closely and make out what was written and drawn there.

The right business card should contain concise and clear information. It is enough if you provide the company name, address, contact phone number, your first and last name, and position. Everything, in fact, you can no longer put anything on a business card. Of course, each business card has its own purpose, but the main thing to remember is that information overload is a huge minus. Clarity, conciseness, informativeness - these are the three main commandments of the text of the correct business card.

There is one more thing I would like to draw your attention to. Never duplicate business card text on foreign language. I understand that you can save money this way, and it seems to you that in this way you will give solidity to the business card, but in fact it is a bad form. If you have partners in other countries, and a meeting is planned with them, then take the trouble to order a batch of business cards especially for them, in their native language.

2. Graphics and background for the right business card
Even 10 years ago, business cards used by businessmen were full of different colors, drawings, logos, and this was considered the norm. I don’t know how such business cards were perceived, but the trend was serious. Now the era of minimalism has come in everything. This "fashion" also did not bypass business cards. No need to use a lot of graphic elements, drawings, logos, all sorts of photos and patterns.
Many experts even advise against using a logo on a business card if it is not made in a minimalist style. Why is it minimal, you ask? What's so special about it. Yes, everything is simple, it will interfere with the three foundations of a proper business card: clarity, conciseness, information content. A business card made in light and calm colors, not conspicuous, but at the same time attracting attention, will be the best option.

3. Arrangement of elements
A very important role is played by how you arrange all the elements on the business card. That is why I say that you should not do a lot of them, because then the opportunity correct location will be very limited, and the business card will not bring the desired effect.
After you make a business card layout, order a few test options. Let them be printed in the printing industry, and then you will be able to evaluate the practicality and convenience of using your business card. How to do it? well one of the most simple options: take a business card in left hand, and mobile phone to the right, as if you were about to dial a number. When holding a business card, do you cover part of the phone number? If you close, then draw conclusions about how it would be more convenient to place it. In general, twist the business card in your hands, evaluate it, give it to a few friends, let them look, tell their opinion, pay attention to what they like and what they don’t.

4. Fonts
Playing with fonts is probably the worst thing a designer can hear from a client. Why? Yes, because there are a huge number of fonts, and the customer wants to try and fit the most beautiful ones on his business card.
Yes, there are a lot of beautiful and attractive fonts, but you need to understand that you can combine a maximum of two on a business card. This is done to make your card look solid, and not as drawn by a fifth grader in a simple graphics editor. Always remember - two fonts and no more. Otherwise, even if it seems to you that it is very beautiful, you run the risk of getting a low-quality business card that can significantly ruin your reputation.

5. Color range
The rainbow has seven colors, monitors can display millions of shades, and in your imagination such incredible combinations can appear, which is hard to imagine. But this does not mean at all that you need to make a riot of colors and fantasy out of your business card. Again, keep to the rule of minimalism, and use a maximum of 2-3 colors when building your business card color system. Yes, and colors need to be selected such that they combine as well as possible and complement each other.

Look at the largest and most popular sites in the world - Facebook, Vkontakte, Google, Wikipedia, Yahoo. All of them have one thing in common - a clear and concise use of colors. This is how you jump on this trend. Believe me, the designers for these giants of the Internet certainly know what and how suits most people in the world, what their preferences and reactions to certain colors are. Also, do not forget about your corporate colors. If they are, then the business card should be made in a similar color scheme.

6. Material correctly business cards
Here you can already fantasize and not stop. Now there are many materials on which it is possible to execute your business card. This is paper, and plastic, and various types of wood, and even exotic materials, such as leather or rubber.
So what do you get away from? As a rule, the material should be chosen based on the scope of your activity and the tasks of using business cards. If you are selling some unusual and amazing gifts, then it is better to make a creative, eye-catching business card. Looking at such a business card, it will be immediately clear that you can find something interesting and unusual. If the business card is intended for business partners, then it is better to choose standard thick paper and cover it with a thin layer of varnish.

7. How to make the right business card
Here, too, you have freedom of choice. First of all, the method depends on the material that you choose. Next, you should pay attention to how and where the business card will be used. Modern printing centers offer a variety of various options making business cards - this is offset printing, and silk-screen printing, and embossing, and die-cutting, and dozens of different ways, each of which has its pros and cons. Here, as they say, there are no comrades for the taste and color. If you see that one of these methods is ideal for the style and material of your business card, then go ahead, do it that way. More details about various ways you can read the production on the websites of printing centers that offer a similar service.

By the way, since we are talking about making business cards, please promise me one thing. You will never print your business cards on a color printer and then cut them out with scissors. Believe me, in this way you will not save money, but only spoil your reputation. Self-made business cards on a printer are terrible quality, goon, and disrespectful to those to whom you give such a business card. If I had received such a card from a business partner, I would have thought several times about whether it is worth working with him if he shakes a couple of tens of dollars for a thousand quality business cards.

8. Storing business cards
Back trouser pockets, inside pockets jackets, various compartments in bags and backpacks - these are absolutely not the places where you can and should store business cards. Firstly, it is not entirely solid when you take out a crumpled and not very “fresh” business card from your back pocket. Secondly, storing a business card in this way, you will rub them very quickly, they will become unattractive.
Therefore, buy yourself a business card. She will keep your cards in looking good, and it will look solid when you present your business card, taking it out of a shiny, beautiful, neat business card holder.

9. Correction on a business card
Have you changed your address or phone number? Then we throw out the old business cards, and immediately order new ones, with more relevant data. Of course, you can correct incorrect data with a pen, and this will help potential customers get information. But at the same time, they will conclude that you are not serious about your business.

Once I myself faced such a case. Wanted to order household appliances in the store, but it was not available, and it was proposed to place an order, leaving a small prepayment. I was going to think a little, and they gave me a business card with their coordinates to call back and tell about my decision. What a surprise it was when the address and phone number on the business card were corrected with a pen. As for me, a company that wants to bring me equipment for a couple of thousand dollars should not save a few hundred rubles on high-quality business cards. I immediately got the impression that they can also save on equipment by bringing me a TV set “corrected by a pen”.

10. Mistakes and typos
Check business cards at all stages of production. We wrote the text - check it, made a preliminary layout - check it, ordered a trial post - check everything for errors and typos. Also give business cards to your colleagues and employees of the company, let them look with a fresh look, maybe they will find some inaccuracies. Even when you double-checked everything, gave the layout for final printing, and after some time came to pick up the finished product, then once again check everything in detail.
One small mistake on a business card is a hundred times worse than a few typos in an advertising booklet. Be as demanding as possible of yourself and the text of your business card.