We bring to your attention a little instruction from the owner of a successful parking lot from Novokuznetsk Irina Merkurieva. Irina has been running a small parking lot in a suburban Siberian city of 100,000 for almost 15 years. Her small business brings stable income, on which her whole family lives and lives well for many years. As Irina herself says: “Parking is an “eternal” and stable business.”
How to open a car park from scratch
For large cities, the lack of parking and normal car parks is a very painful issue. Cars in literally there is nowhere to go, so drivers are forced to violate traffic rules and park cars in prohibited places.
Most car enthusiasts would be happy to park the car according to the rules, but two factors interfere - the lack of normal parking nearby or the high cost of services.
In general, the opening of a car park is the kind of business where there is still room for development, despite the high density of competitors. But this does not mean that you should spend money without hesitation.
To begin with, it is worth ordering or drawing up a business plan for a parking lot, solving organizational issues, choosing a place, and so on.
Main types
Before taking any action, you must decide on the type of future parking. There are several main options here:
1. Open parking - the simplest and most cost-effective business option. All that is needed is to find an open area, fence it off, organize an entrance and put up a booth for protection.
You can locate such a parking zone in the center or in a residential area. The main thing is that there is not much competition nearby. The main part of the injections will go to renting a land plot, paperwork, wages employees and fencing.
2. Covered car park will cost a little more. Here the cars are stored in big building under a capital roof.
As a rule, car enthusiasts trust such parking lots more (after all, the car is more protected from theft and there is no constant exposure to atmospheric phenomena).
3. Parking (ground or underground). This type of riser is more suitable for large entertainment complex, large store, shopping center etc.
So big business requires large investments, so it is not suitable for start-up entrepreneurs. As a rule, the owner of the shopping center immediately thinks over the option of parking.
4. Penalty - a specialized institution where detainees for various violations of car owners are brought. Typically, these organizations are utilities, and organize here private business will not work.
5. Parking lot for trucks. When organizing such a business, you must take care that there are no other parking lots within a radius of 50-60 kilometers.
In addition, you need to do asphalt pavement organize lighting of the territory, drainage system, video surveillance and security.
We create a business plan for a car park
Starting a business without a clear and understandable business plan is the wrong decision and such a decision can lead the entrepreneur to serious losses and serious disappointments.
It is possible (numerous facts from the practice of other businessmen confirm this) that without a business plan, you can lose not only the business itself, but also all investments, all investments, as a rule, are considerable.
Of course, having even the best business plan does not guarantee that everything will be OK. But a working, well-thought-out business plan increases the chances of success.
Many successful entrepreneurs at the start of a business bought an inexpensive business plan template and reworked it a bit, “fitted” it to fit their needs and indicators, and received an inexpensive but fully working business plan in the yoke:
Location
After you have decided on the type of parking, decide on a place for its arrangement.
There are three options here:
- parking in the city center. Such a business will always be in demand, but there is a big minus - the high cost of rent. At the same time, very often you have to work not with the owner of the land, but with its tenant or, even worse, with a sub-tenant. Another problem is the choice suitable place. As a rule, all good areas have long been occupied;
- parking in sleeping quarters and in areas of high-rise buildings. Here, too, there are no problems with clients, and the lower cost of renting land will allow you to save a little. Another plus - a large number of unoccupied areas that can be easily identified for parking;
- business on the outskirts of the city. The main advantages are the cheapness of rent and the absence of problems with registration (as a rule, the authorities allocate the necessary plot without any problems). On the other hand, it will also not work to count on big profits.
On average, renting a land plot will cost from 80,000 rubles per month.
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Services
Standard parking can provide services for the placement of two-wheeled and four-wheeled vehicles. In addition, winter tires and other equipment can be stored at the site.
When compiling a parking business plan, you can take into account the opening of a tire shop, a car parts store, car wash and other services.
Form of activity
If you decide not to complicate your life and limit yourself to a fenced area, then you can choose one of the options - IP, LLC. As practice shows, it is better to give preference to IP.
In this case, you can significantly save on costs and simplify the registration process. The average cost of registration of IP - from 30 thousand rubles.
Registration Features
When drawing up a business plan for a car park, it is worth considering the stage of registering a car park.
Here you need to follow several steps:
- firstly, to knock out permission for the right to rent the site you like. Believe me, getting it will take a lot of work. Often, to resolve this issue, you have to attract considerable funds and personal connections. At the same time, much here depends on the district of the city, the area of land, as well as the officials themselves;
- secondly, after the conclusion of the contract, it is necessary to prepare a project for a parking lot, which will take into account all the nuances. It must be approved by the prefecture. After that, the project goes to the Land Committee for consideration;
- thirdly, if you plan to build something on a leased land (for example, to build a building for a covered parking lot), then you need to obtain permission from the authorities.
The average cost of obtaining a permit is from 100 thousand rubles.
Table number 1. Potential of services for consumers of car parks in Russia
How much is car parking as a business
Basic expenses
When organizing a car park, do not forget about the need for additional costs:
- bring all the necessary communications (primarily light) and install a fence;
- at the entrance, provide for the installation of a barrier (preferably automatic);
- equip a two-story guard post with good visibility. At the same time, furniture, a telephone, a computer should be inside the room. Electricity must be supplied to the building;
- organize a video surveillance system that will help solve many problems and controversial issues;
- cover the parking lot with asphalt. In case of failure this requirement you can run into a serious fine;
- provide quality lighting parking, because it will work around the clock.
It is necessary to allocate from 150 thousand rubles for parking equipment and connection to the network.
Parking ready business or how to increase profits
Staff
As a rule, for parking for 50-100 cars, 3-4 guards are enough, who will work in shifts. In addition, you will need one accountant who will be in charge of technical issues.
Total salary costs - from 90,000 rubles per month.
Risks
Opening your own car park is a profitable and easy business to set up, but there are several unpleasant moments in it:
- Firstly, the main owner (tenant) of the land plot may require the closure of the parking lot or its transfer to another location. At the same time, the reasons can be very different - there are better offers, a buyer has appeared, and so on. In such cases, reliable communications in the administration can help;
- secondly, there is always the risk of car theft. In such a situation, the main responsibility lies not only with the watchman who "missed" the crime, but also with the business owner. Naturally, financial expenses in this case will be very impressive. Surveillance cameras and qualified lawyers can be of great help here. If appropriate insurance has been issued, then the burden of payments falls on the insurance company.
Yield
Opening your own car park is a highly profitable business. The average daily rate is from 200 rubles. If 50 cars are placed in the parking lot, then the total profit per day will be from 10,000 rubles.
Accordingly, the monthly income is from 300,000 rubles. Please note that this money will need to pay taxes, wages, rent etc.
Wherein net profit will be from 70-90 thousand rubles. The full payback of the project is 1-2 years.
Table number 2. Average prices for parking services in Russia
Results
Let's sum up the results of this species business:
Rental permit - from 100 thousand rubles.
The cost of landscaping, the purchase of equipment - from 150 thousand rubles.
Registration of IP - from 30 thousand rubles.
Salary - from 90 thousand rubles per month.
Rent - from 80 thousand rubles per month.
Net income - from 70 thousand rubles.
Payback - from 1 year.
Conclusion: opening a car park as a business is the right decision!
Opening a parking lot is a very promising area for business. The main thing is to immediately decide on the type of parking lot, draw up a high-quality business plan, order project documentation and be prepared to invest a certain amount.
Moreover, always plan ahead. For example, when choosing a site, take into account the presence of free territories nearby (for the future), explore the area for the fact capital construction in the future and so on. Be careful and your new business sure to bring in income.
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What you need to open a guarded car park
In short, very little. It is enough to purchase or rent any suitable plot, improve it somewhat, hire security and receive money.
The organization of a parking lot is the type of business that is always relevant. Moreover, the demand for the services of guarded car parks will only grow every year. The number of cars in the country is growing in geometric progression, but at the same time, not every car owner can afford to purchase a capital garage or a warm parking lot. Parking lots are always in short supply, and sometimes they are far from home. AT big cities car owners leave their cars right in the yards, each time worrying that they are not guarded.
Well, let's turn this problem into a highly profitable business!
To open a car park, you need to buy or lease land from the local municipal authorities. Moreover, it is very important that this site is intended specifically for this type of business, i.e. under the car park. Otherwise, you are guaranteed problems with the construction and operation of the parking lot.
The construction plan, as a rule, needs to be coordinated in several organizations, everything here depends on the specific region. But, in any case, you will have to communicate with government agencies for more than one day.
When selecting land for organizing a parking lot and calculating the number of cars that can park on it per day, it must be taken into account that there must be a distance of at least 7 meters between the rows of cars. But, to be honest, I have never seen such “avenues” at any parking lot.
The asphalt in the parking lot, in theory, should be covered with a special substance that will not allow oil products to soak in, otherwise you can pay an impressive fine. However, this sanitary standard most owners of paid parking also successfully ignore.
Of course, the closer the allocated for guarded parking land plot to residential buildings, the more customers you can get, the more money you can earn and the faster it will become profitable. The most profitable area for the organization of parking is the residential area of the city.
We open a guarded parking lot and successfully make a profit
For the implementation of round-the-clock protection of the territory, the presence of 2 watchmen-guards is necessary. Usually this is one hired “on a salary” security guard and one of the car owners (the so-called “duty”, from which, however, most customers prefer to pay off). Usually, there are 3-4 shifts of watchmen working at the parking lot according to the schedule.
For watchmen-guards you will need warm room from where the entrance and the entire territory of the parking lot should be clearly visible. To prevent the watchman from constantly running to open the gate, it is highly desirable to install an automatic barrier at the entrance to the parking lot. It would be useful to organize video surveillance on the territory of the parking lot, with recording and saving the picture. This will help prevent minor disputes about car damage. Vehicle and their safety in the parking lot.
The duties of a security guard also include maintaining primary documentation, which records the time the car was parked and signed by the owner of the car.
Despite the fact that the parking lot begins to generate income from the very first day of its existence, the funds invested in the opening of the parking lot will not pay off immediately. A sufficiently well-equipped parking lot pays off, on average, one year after its opening, and only after this period has expired can one begin to calculate profits.
It is also possible to open an adjacent overnight car park. Moreover, there are more and more owners of vehicles in every house. The organization of overnight parking is different from the organization of ordinary guarded parking lots. Opening such a parking lot is very simple, you do not need an initial investment of money. (See idea Guarded overnight parking at the house - a business without start-up capital).
Highly right decision to attract customers and increase profits, there will be the development of additional services - tire fitting, a small auto repair, an auto parts store ... The owner of a parking lot can either invest in this business himself or let tenants.
Important for every entrepreneur minimum costs and maximum profit. And most importantly, it is a quick search for potential customers. An important factor in the business plan of a car park is its location; the number of customers and their number depends on the choice of the parking area. social status. If you decide to open a parking lot in a residential area, then potential clients there will be ordinary citizens with middle-class cars, and if you choose a location near the business center, then there is an opportunity to acquire generous customers. But since in this case, the cars will be mostly expensive, foreign-made, then the security at the parking lot should be thorough and attentive. It is desirable to install high-quality video surveillance. From the foregoing, it can be concluded that the choice of the location of the parking lot depends on the availability of start-up capital and the future business development strategy.
How to open from scratch?
Consider the question of how to open a car park and what is needed for this?
- It will be necessary to obtain the right to lease urban land. This is a rather difficult question, because often it takes a lot of money to get it. cash and/or connections in the right circles. As a rule, the zone is the one that is closer to residential buildings.
- After the procedure for concluding a contract for the right to rent a parking space, it will be necessary to prepare the so-called project documentation, as well as coordinate everything with local authorities. Further, your documents will be transferred to the Land Committee.
- After you receive all the necessary documentation, you will need to fence off the parking lot, put up a booth for protection, and buy watchdogs.
- Asphalt will need to be covered special tool preventing absorption of oil products. If this is not done, then the controlled authorities may impose a fine on you. True, this is not done everywhere.
Basic expenses
Usually these are the following items of expenditure:
- Will need land area in 450-520 sq.m.
- Fences (barriers, posts, travel barriers, and so on) - the cost of one element is from 90 to 110 dollars. Their cost installation work- 15-20 dollars.
- Arrangement of a parking lot for 20 cars can cost 3500-7000 US dollars. If you decide to make fences out of brick or concrete, then it will be two to three times more expensive.
- Hiring staff. You will need to hire two or three guards.
The rates for parking a car in each city are different, but basically they are 2-4 dollars per day.
Business plan
If you are going to open this business from scratch, then your car park business plan should consist of approximately the following sections:
Overview section
This section of our business plan should address the main purpose of starting the business, as well as the number of parking spaces for cars. The target client segment is determined.
Description of the enterprise
One of the first tasks in starting any business, including a car park, is coming up with a name. After all, the calling card of a modern enterprise is its name. Large parking lots hire a whole team of experienced marketers who will come up with appropriate name for the enterprise. Having chosen the name, it is necessary to decide on the form of ownership, it is on it that the future taxation scheme depends, and therefore the costs of the parking lot.
It is in this section that the location of the parking lot is described, with detailed description structures that are nearby. Depending on the target audience, you need to choose the opening hours of your car park, which will suit both us and our customers.
Description of services
The description of the services includes a description of the main activity - the provision of parking spaces for a fee. But in addition to the basic services, you can also offer additional services, such as washing, repairs, or a spare parts store. It all depends on the capital you are willing to invest in your business.
Market analysis
This section assumes what will be the main segment of the consumer of parking services, its financial capabilities. And the most important thing is the analysis of competitors, because in any business the most important thing on which success depends is competition. The expediency of placing a parking lot in a particular area depends on the number of competitors nearby.
Production plan
One of the most difficult sections of a car park business plan is production plan, which includes the selection and preparation of the site on which the parking lot will be located. This includes studying legislative framework and subtleties of design necessary documentation. Also the choice of the number of staff.
Financial plan
This plan is to study the list of future income and expenses that the company will incur.
The cost plan includes an analysis of the following costs: construction necessary construction, obtaining permits, expenses for salaries, rent, and advertising.
The income analysis includes the calculation of the average monthly revenue of the car park.
Car parking is one of the simplest types of business, but stable and quite scalable. The business plan for opening a car park, which we compiled, clearly shows the simplicity of this niche. You do not need to purchase a lot of expensive equipment and hire a large staff.
Basically, car parks provide only one service, security and car storage. You can add some Additional services. For example, together with partners, you can always open a hundred or a car wash. All profitability lies in the fact that the target audience of such services is going to your territory. Do not forget that you can earn money by placing, for example, coffee machines.
What services can be provided:
- car storage;
- storage of motorcycles;
- bicycle storage area;
- on-site warehouse for seasonal tire storage.
Instructions on how to open and what is needed for this
You can walk through the nearby yards, lanes and estimate how many cars are parked there. Of this number, many will become your customers. If you do not have a covered area in the parking lot, which is most likely, we recommend that you do so. For example, such a zone viewing hole for cars will be convenient for your customers whose car has broken down.
Opening stages:
- Analysis of the area where it will open.
- Conclusion of a contract for the lease of the territory.
- Parking equipment.
- Hiring employees.
Stage 1 - registration and preparation of documents
You will need a minimum amount of documentation for organizing such an enterprise. Remember that your parking lot should not store chemicals or fuels. Material liability when organizing this business should be in the first place.
- IP registration certificate;
- concluded lease agreements;
- certificate from the fire department.
Stage 2 - finding a room
The premises will most likely be an open area. It is important for you to make parking closer to residential or office space so that people do not go from home or office for a long time to get their car. Also, we advise you to equip the parking lot with video cameras around the entire perimeter of the territory. Often, as an additional protection, dogs are used, which are released at night. Minimum area parking should be from 500 sq. m., and also surrounded by an all-metal fence.
Stage 3 - purchase and installation of the necessary equipment
With the purchase of equipment, special difficulties should not arise, it needs a little. This car park business plan does not include construction costs, such as a fence to enclose the area. It is better to look for the territory with the expectation that it is already fenced.
- barrier (from 55,000 rubles);
- round parking mirror (from 5,000 rubles);
- security booth (from 160,000 rubles).
Barrier system (from 100,000 rubles)
Watchman's booth (from 160,000 rubles)
Anti-speed (from 4,000 rubles)
Mesh fence (from 15,000 rubles)
Stage 4 - recruitment
The number of guards depends on how many shifts you do and how you distribute the work hours. In the list below, we have listed one employee and their monthly salary.
Who is needed - a security guard - a parking attendant (from 30,000 rubles).
Stage 5 - promotion and advertising
If you find an area for cars that is close to residential buildings, it will be easier for you in terms of advertising. You can freely paste ads on houses and people will already begin to understand that it is possible to leave the car for the night under guard. Also, if the parking lot is close to office buildings, you can always hand out leaflets to people leaving it.
Financial plan
To answer the question of how to organize parking, evaluate your capabilities. The main expense, in our case, is the rent of the land. If you can somehow, for example, through a tender, buy it out, you can open a parking lot almost from scratch.
Investments:
- personnel (30,000 rubles);
- territory rent (from 100,000 rubles);
- equipment (220,000 rubles).
Total: 350,000 rubles.
Possible risks
We answered some questions about how to open a car park from scratch, so it's worth mentioning the risks. risk in this business the main and rather significant one is the lack of customers. If the business is unprofitable, and the territory is leased, this may lead to the closure of the enterprise.
